Convincing at all costs. Is it really necessary?

Convince or conquer?

If we look at the definition of “convince,” it means to bring someone, through reasons or proof, to recognize something as true or necessary. This approach requires tact and finesse. Yet you and I both know people in different fields who, when trying to convince us, push too hard and pile on arguments simply to break down our resistance.

Don’t push it

What effect do you want to create, and what is your real intention when you meet this person, client, or audience? Whatever the context, avoid putting yourself in a begging position, because you risk overdoing it. Present your product, service, or project with confidence. Never forget that your power to convince does not come only from your words or the thickness of your file. The way you move also sends messages and emotions.

Walk the talk

Show up fully right from the start, not just with words. Embody your role physically. Aim to connect emotionally, intellectually, and mentally. Take your time, do not rush through your explanations. What really matters is creating a connection with the person or group in front of you, not dazzling them with fancy words, technical details, or a long list of arguments. Choose a human, open approach instead. Listen, and avoid drowning people in too much information. That is how your effectiveness and power to convince will grow.

Offer a solution

Yes, people need to believe in your project and the quality of your services. But they also need to believe in you. Instead of forcing your way through and overwhelming them with your track record, try to understand their needs and bring a solution based on real, concrete expertise. That way, everyone wins and no one walks away feeling defeated.